Carton Sealing Solutions

Better Packages

Better Packages
Founded in 1917, Better Packages is a leading manufacturer of tabletop water-activated tape (WAT) dispensers used in carton sealing. Better Packages’ product line includes auto-dispensing electric machines that are used in high volume fulfillment centers, as well as manual dispensers. In the U.S., Better Packages sells through multiple channels that include industrial and packaging distributors and catalog wholesalers, as well as direct to end-user customers. Its distribution network consists of over 160 authorized distributors including Tier 1 shipping and packaging. Better Packages also has another 50 international distributors that service over 70 countries. Better Packages is a wholly owned subsidiary of Intertape Polymer Group (IPG), an acknowledged leader in the packaging industry. IPG sells a full line of Central® water-activated tape, as well as many other premier packaging products.

Recent Posts

7 Ways to Protect Your Packages from Rainy Days

[fa icon="calendar'] May 17, 2018 8:30:00 AM / by Better Packages posted in Packing & Shipping Tips, E-commerce

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In today’s competitive business environment, it is critical that the products you ship to customers arrive in excellent condition. Fail to meet a person’s expectations, and not only will they be disappointed and expect a replacement, they are likely to share criticism on social media and then find another provider. So, not only do you lose their business, it is likely that prospective customers in their social circle will be reluctant to shop with you as well.

One of the many shipping challenges e-commerce businesses face are the weather conditions packages are exposed to while in transit. Precipitation can wreak havoc on a package and its contents. You can’t stop the rain, but there are ways to minimize the risk of water damage to the items you ship.

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How to Delight Mom with Creative E-Commerce Packaging

[fa icon="calendar'] May 4, 2018 11:54:42 AM / by Better Packages posted in Packing & Shipping Tips, E-commerce

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According to the National Retail Federation, Mother’s Day spending is expected to reach $23.1 billion this year. More than 85 percent of Americans surveyed said they will be celebrating Mother’s Day. If your e-commerce business is shipping packages to moms, here’s an excellent opportunity to contribute to this joyous occasion by adding the “wow” factor to your packaging.

You’ll create potentially profitable goodwill not only with the recipient, but, as a bonus, with the sender as well.

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How to Choose the Right Tape for Your Needs

[fa icon="calendar'] Apr 25, 2018 1:24:40 PM / by Better Packages posted in Water Activated Tape, Packing & Shipping Tips

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Some people believe that any tape will do when it comes to sealing a carton. “If you use enough of this tape, the package will stay closed,” or so the thinking goes. However, the reality is that in a company’s shipping department, the decision on what kind of tape to use is critically important. Why?

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How to Pack and Ship Odd Shaped Items

[fa icon="calendar'] Apr 19, 2018 10:57:11 AM / by Better Packages posted in Sporting Goods, Packing & Shipping Tips, E-commerce

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Items that fit into a standard carton are relatively easy to prepare for shipping. First, you place the item in the carton and fill any excess interior space with appropriate padding such as air pillows to prevent shifting of the contents. Then you securely seal the carton with water-activated tape (WAT), which outperforms pressure-sensitive tape. Finally, you label it and it is ready for transport.

Odd shaped items that don’t fit well into a standard carton are much more challenging to ship. But like they say, where there’s a will there’s a way!

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How to Win When Packing Heavy Sports Equipment

[fa icon="calendar'] Apr 12, 2018 10:25:01 AM / by Better Packages posted in Sporting Goods, Packing & Shipping Tips

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Billions of dollars’ worth of sporting goods are sold in the U.S. every year. Market and consumer data experts Statista estimate that sales will top $48 billion in 2018. While in-store purchases will account for a sizeable percentage of that volume, much of the merchandise will be bought online and shipped.

Getting those items from the distribution point to the consumer safely is critically important to a sporting goods store’s success.

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4 Powerful Benefits of Branded Water-Activated Tape

[fa icon="calendar'] Mar 28, 2018 9:08:27 AM / by Better Packages posted in Water Activated Tape, Packing & Shipping Tips, E-commerce

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In today’s competitive business world, having a strong, recognizable brand is crucial to your success. Why does effective branding matter?

  • People who become familiar with your branding can quickly spot it and will gravitate toward it.
  • Seeing your branding recalls the positive interactions people have had with your company, and emotion helps close deals.
  • Your branding is a source of pride and confidence for your employees and business partners.
You brand your website, brochures, and other marketing materials. But, another excellent place to capitalize on your brand power is the water-activated tape you can use to seal cartons. Not every company thinks to do this. But those that do, find it to be a tremendous source of brand awareness.
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Is Your Water-Activated Tape Dispenser UL Listed?

[fa icon="calendar'] Mar 19, 2018 1:41:13 PM / by Better Packages posted in Safety, Tape Dispensers

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A staggering number of packages are shipped by businesses and individuals every year. UPS alone handled 5.1 billion packages and documents in 2017. Regardless of the number your company contributed to that stream, when it comes to your packaging operations, you need equipment that increases both efficiency and effectiveness.

For example, you want water-activated tape (WAT) dispensers that help your team get more cartons sealed faster, and ensures that they are sealed securely with a single strip of WAT for a professional appearance. These factors contribute to a better bottom line. However, bottom line considerations are never more important than the safety of your employees operating the machinery.

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The Time is Now to Switch to Water-Activated Tape

[fa icon="calendar'] Mar 12, 2018 12:05:47 PM / by Better Packages posted in Water Activated Tape, E-commerce

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Shippers looking for product security, a professional image and packer productivity are turning to water-activated tape.  In a recent interview with Jeffrey Deacon, Better Packages’ Sr. Director Global Business Development, Deacon shared customer feedback on why they switched from plastic shipping tape to water-activated tape.  In Jeff’s role, he spends most of his time with customers; learning their businesses, coming up with solutions to improve their packing stations and helping them increase the efficiencies of their shipping processes. 

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The Challenges of E-Commerce for Sporting Goods Retailers

[fa icon="calendar'] Feb 27, 2018 2:35:00 PM / by Better Packages posted in Sporting Goods, E-commerce

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Ten billion dollars.  That was the aggregate spending on sporting goods online in 2015.  For several years, the sporting goods industry has been one of the top industries involved in online purchases, according to US Department of Commerce.  And there’s no sign of that slowing down.  That means sporting goods retailers will be shipping a lot of athletic footwear, exercise equipment, licensed sports merchandise and athletic apparel in the years to come.

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The Unique Demands of Shipping Fine Jewelry Purchased Online

[fa icon="calendar'] Feb 9, 2018 2:17:00 PM / by Better Packages posted in Water Activated Tape, Tape Dispensers, Fine Jewelry, E-commerce

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Would someone buy a 5 carat diamond online?  Or a strand of pearls?  Leading companies in the jewelry business like Tiffany, Harry Winston and Mikimoto say yes.  And they are already positioning themselves to take advantage of this accelerating trend. Others in the luxury jewelry business are jumping on the bandwagon too, as industry insiders forecast a growing trend towards online luxury jewelry sales. 

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