The online automotive aftermarket retail industry is highly competitive and getting more so every day. How can you gain a strategic advantage in this environment? One way is to reduce your expenses, which gives you more capital for everything from expanding your product line to doing more marketing.
Driven by forces like a fast-growing world population and the fact that vehicles are staying on the road longer than ever before, the global automotive aftermarket is growing rapidly. In fact, it is expected to exceed $1 trillion by 2022 according to Global Industry Analysts.
If you are an online auto parts retailer, that’s surely great news to hear. However, as your sales volumes rise, it becomes increasingly clear that you face significant challenges when it comes to packaging and shipping your merchandise.
A great way to grow your automotive aftermarket business — or any business — is to deliver an exceptional customer experience. In fact, as Forbes notes, it may be the best way to expand your business.
Packing and shipping heavy items has its own set of challenges. Your packaging has to be stronger and more protective than for standard shipments. Why? Because heavier shipments are more likely to be moved by forklift rather than human power and to switch trucks several times on the way to their destinations.
On any given day, millions of cartons and packages are being shipped across the globe. While many packages are light, items such as furniture, sporting goods, automotive aftermarket parts add significant weight to your carton, and as a result, can be more challenging to ship.
Heavier merchandise requires well-considered shipping materials to keep items in pristine condition throughout the transportation process. One solution is to use water-activated reinforced packing tape because it adds strength to your carton seal. This article describes how utilizing reinforced tape when shipping heavy packages is a good business decision.