Many companies are making the switch from plastic, pressure-sensitive tape (PST) to water activated packaging tape (WAT) to obtain a more reliable carton sealing solution. These companies realize that in order to keep the contents of their packages secure, they need a carton seal that can withstand the rigors of the shipping process.
A company’s shipping practices can have a significant impact on its success. From customer satisfaction to how shipping costs impact your bottom line, there are many factors to consider. This includes your choice of shipping materials.
According to a 451 Research forecast shared by Forbes, worldwide e-commerce sales will approach $6 trillion by 2022. With the number of packages making their way through the distribution stream and onto front porches all across America skyrocketing, the risk of “press and grab” package thefts will likely be rising as well. Fortunately, there is a way to thwart opportunistic thieves.
For e-commerce businesses, lost, stolen, and damaged packages represent a cost that, if not controlled, can cripple a company. How common is it that a shipment doesn’t arrive at its intended destination in good condition? Shipping companies are, of course, reluctant to share these types of stats. But, it’s safe to say that undesirable outcomes occur frequently.
For e-commerce businesses, packaging is a significant expense. Consequently, the choices you make regarding the materials you use can have a big impact on profitability. Two popular options are padded envelopes and boxes. Which is the better choice for your operation? That depends on a number of factors.
The explosive growth of e-commerce in recent years is a double-edged sword. While it has created tremendous opportunity for retailers, that opportunity has likely enticed many competitors into the market. Consequently, shipping merchandise effectively and efficiently is more important than ever.
With customers increasingly vocal about their purchase experience, if at any point complaints start to rise or your shipping ROI starts to fall, it’s time to reassess your shipping strategy.